Website Facelift – Reasons You Need One

We live in a digital age and what’s trending now will become obsolete the next year. In this, your brand’s web presence can make or break you. growing digital age,  Your website is your public persona and encapsulates your company’s image, a trusty communication tool and hopefully your company’s best “salesperson.” Dated design, poor content and a lousy layout damage your brand.

Unlike art, websites aren’t timeless. Deciding whether to update, redesign or reengineer your site should depend entirely on your business goals, objectives and economic considerations.

So how do you know it’s time to redesign your website? To help you decide if it’s time for a website redesign, here are ten simple questions to ask yourself.

1. Was your website launched before 2012?
2. Has it been over 3 years since you’ve last updated your site?
3. Is your website URL 10 mile long?
4. Is your website in line with your current brand?
5. Is your website intuitive and user-friendly?
6. Is your website responsive?
7. Are you still using Adobe Flash for anything on your website?
8. Do you have your social sharing buttons in a high traffic area?
9. Are you using social media platforms (Twitter, LinkedIn, Facebook, Instagram) at all?
10. Is your company contact info easy to find?

It’s vital to stay up-to-date with the digital world for the sake of your business’s online relevance. Instead of DIY, DIFM — do-it-for-me — can be a more cost-effective way to build a website that gets better results.

Scketch can help you understand every aspect of your site and determine how a redesign/rebuild can help achieve your business goals. Connect with us to update your business website with a functional, user- friendly design that will separate you from your competitors